How to Get More Gigs.

This weekend I was reading some articles online and in a famous guitar magazine. These articles had features on how to get more gigs and had some great tips in but also some bad advice for current and future musicians.

With expertise in this field here are some of our tips to get you getting more gigs.

1. Invest in yourself.

This is quite a broad point. But perception is important and investing in your product as a peforming artist is important. Invest some money in producing a good EP or single for distribution and also invest in some killer graphics to get you noticed.

Investing a bit of cash at the start of your career will get you taken more seriously and show that you care about what your doing.

Some readers may disagree with the above statement but its true. Think about the things you buy and why you buy them. If you present yourself more professionally you will get more recognition than your competitors.

Don’t produce “demos”. If you have the time and money to record then get it right the first time round. Recording studio time and home recording equipment is getting cheaper and cheaper. There is not excuse not to kill two birds with one stone and produce a record that will get you gigs and that you can sell at gigs and promote yourself online.

2. Is Pay to Play a con?

As mentioned in one of the top guitar magazines currently out there its written that artists should never pay to play and that promoters asking this should be avoided. We feel this advice is misleading.

We have experience in performing gigs and organising events and the “pay to play” scheme is common and on some levels acceptable especially as a starting artist.

Many promoters invest time and money in putting on an event. Therefore its not unreasonable for a promoter to ask the band to sell some tickets on the behalf of the promoter.

There are many venues and promoters big and small that employ this practice but usually offer a commission based sales inventive to the artist for every ticket sold. We used to pay the artist a percentage of the tickets they sold as a thank you. However we never expected the artist to sell any or made it a requirement that they needed to sell a particular amount in order to play. This method was simply to open up a distribution channel for artists family friends and local fans.

Especially in some cases this was the only distribution channel a younger fan with no credit or debit card could acquire a ticket.

If the promoter asks for money up front or that you are required to sell a certain amount of tickets then this is not great practice and should be avoided. But don’t be put off an event should a promoter enquire how many tickets you could sell and whether you would be willing to help sell tickets to fans for a commission.

This kind of leg work really does help your cause and is worth doing. A large amount of promoters that book small bands do employ these tactics but for the right reasons.

As a new band you should expect to put in some leg work and co-operate with promoters (to a reasonable extent). You should also not be expected to be paid until you are worth paying for. If you don’t get involved with marketing and invest in your product then why should anyone else? especially the promoter.

3. Play nice and Network!

Make sure your nice to other bands, sound engineers and promotors. These guys are all potential contacts that can help your bands career. So be nice! get some phone numbers and build your network of music industry professionals.

4. Put on a good show!

Goes without saying really. Make sure you perform your best and impress your audience and other artists. You want them all raving and tweeting about how great you were and buying your merchandise.

5. Don’t just promote online.

Although as a new band the investment in posters and flyers can be seen as a waste of money it is still important to get your image and brand out there into the public via any medium possible. Keep the investment in flyers and posters to a minimum as many could end up in the bin within minutes. Instead go and place them in strategic locations.

Promote your music! do a you tube video, release a track on iTunes. Get people sharing your content across, Facebook, twitter, myspace etc. Offer an incentive to fans who invite their friends to your page or event or share your posts.

Press and radio! get involved with local press and radio. They want to know about you and what you have to offer. If you have something to promote then send a few emails.

The unsigned guide is a great resource for music industry contact information for only around £35. So a worthwhile investment. But best bit of advice is DO NOT SPAM! take time to get you know your contacts and avoid sending mass emails. Once you get marked as spammed too many times the likely hood of anyone getting your emails is slim.

6. Play anywhere.

Don’t let your ego get in the way of a good gig. Sometimes the really unappealing gigs can turn out amazing! Charity, pubs, clubs, fetes. Don’t be picky.

7. Merchandise

Have some decent merchandise for sale. Get some snazzy merch properly made. Its not as expensive as you think. Check out EBAY for small companies that provide some great custom CD printing and sleeves as well as t-shirts.

Also have something for FREE. Whether it be a free download with a link on a flyer or QR code. Its good to have something for FREE available for fans to take away. As a reminder to check you out online when they get home.

Stickers are also good for this purpose.

 

 

Conclusion

In conclusion make sure you put on a good show, consider all your performance options, don’t let your ego get in the way or successful networking and make sure you have something to promote before getting out there and performing.

Should you have any more tips you would like to add to the above list please feel free to get in touch

New Performance Grades

This year has seen the arrival of new updated exam syllabus’ from Rockschool as well as the arrival of new exam assessment criteria. One in particular is Performance grades from the Registry of Guitar Tutors (RGT) validated  by the London College of Music (LCM).

These grades as completely focused on assessing the performance of pieces and pieces only.

Students can choose which pieces to perform for the exam but have to make sure it covers the technical criteria required for the desired grade. Myself or your tutor would be able to advise with this.

Another plus side is that exams can be taken at home! Simply record your performance on a video camera or audio and send it for assessment.

Great if you get nervous in exams.

Also the prices are slightly cheaper than ordinary exams.

A great new way to complete guitar exams.

This service is offered by vincent hearn guitar tuition, RGT / LCM and guitar lessons petersfield.co.uk for more information please get in contact.

Getting the “Gig” Job insight for Musicians

This article is designed to provide some insight into finding work and opourtunities as a musician. When finding work as a musician it is important to be self sufficient, outgoing and able to work potentially self employed a majority of the time. This excludes employed positions such record labels and music shops etc.

First off lets look at the following routes….

Performing solo / band / act

It is important when working with other musicians and going for auditions that you maintain a professional attitude at all times and be approachable. Knowing your stuff and being able to do the job is important but also consider that every meeting with other musicians or individuals within the music industry is networking opportunity. Therefore an opportunity to make a potential contact. Even if you didnt get the job if you made a good impression you may be able to get other oppourtunities from the same source.

If your looking to start a band or get involved with other musicians there are lots of websites that can help.

Starnow.co.uk – a site that lists jobs and auditions, paid and unpaid for actors, musicians, models etc. Has some good postings although costs a fee. When consider jobs from this site remeber even the unpaid ones can lead to good oppourtunities and potential paid work.

Musofinder.co.uk – a social network for musicians. If your looking for band mates or bands seeking memebers consider this site.

Join My Band.co.uk – a great site similar to musofinder but is FREE.

Working on the business side of the industry.

If you have skills and qualifications that are relevant to the business side of the industry. You can find plenty of job listings through the following links.

Music Week – Record labels, PR, Marketing and more. Music industry related posts are here.

Indeed.com – A search site that searches a large selection of job sites in one go including uk music jobs and the guardian.

 

These are just a few of the various sites that post jobs and auditions for you to take advantage of. Another thing to consider is writing and professional CV and developing a show reel of your musical talents and hosting these online socially such as Facebook and You tube but also on your own website. Market yourself online using a variety of sources and network!

Check back regularly for additions to this article.

Guitars for Beginners

What guitar is best for a beginner?

For contemporary guitarists.

There are loads of guitars out there of different brands and designs so it can be confusing which one to buy for a complete beginner.

My personal recommendations are to play a few guitars in the shop within your price range to help decide which one is comfortable for you for you to play. Reason being is guitars have different neck profiles and sizes so depending on the size of the players hands guitars with larger neck profiles may feel uncomfortable or more difficult to play.

Another thing to look out for is build quality, go for a guitar with a brand name. For a beginner this does not have to cost the earth as many of the major guitar manufacturers have their own beginner range. From experience these typically have better build quality compared to smaller unknown brands and the difference in price is also very minimal.

If your learning acoustic and playing contemporary music I recommend buying a steel stringed guitar as the nylon string guitars are typically classical guitars.

If a standard size guitar is too big for you then some shops and most online stockists will be able to offer 3/4 size guitars or smaller.

Recommendations

Brand names for beginner guitars to investigate…. Squire (Made by Fender), Epiphone (Made by Gibson) as well as Jackson and Ibanez who make their own budget models.

CLICKABLE LINKS ARE BLUE

Ibanez Recommendation

Ibanez GRX70 Click Here

Squire Recommendations

Click Here

Telecaster Model

Epiphone Recommendations

Epiphone Les Paul Special Style

Many of these guitars also come in “Junior” Models for smaller children.

A few stores to check out local to Petersfield, Hampshire and Available online are..

Andertons Music (Guildford)

Nevada Music (Portsmouth)

Guitar Village (Farnham)